Jecheon Emerges as Koreas Leading Destination for Traditional Medicine and Forest Healing
Jecheon, a mountain city in North Chungcheong Province, is gaining recognition as one of South Korea’s key destinations for traditional medicine and forest-based wellness tourism. The city’s long association with herbal medicine and its natural environment have positioned it at the center of Korea’s “K-Wellness” initiative — a growing movement that integrates traditional healing, ecological therapy, and sustainable tourism. Traditional Korean medicine. Chungbuk Innovation Institute of Science & Technology. A Heritage Rooted in Nature The world was first introduced to
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